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Starting Your Equestrian Online Store: A Guide to Building Your Brand on Shopify

If you’ve been toying with the idea of starting your own equestrian online store, you’ve probably done a bit of research into the available website platforms. And you’ve probably figured out that Shopify is one of the most popular options. It offers a wide range of customization options, and endless opportunities for selling – which […]

How to Categorize Your Products

One of the top things that equestrian entrepreneurs overlook when building an online store is product categorization. It’s also one of the most important parts of an online store (so you can see why this post is important). In this post, I’m going to walk you through the process of categorizing your products online. I’ll […]