Brand & Website Design
Melody Oak Farm
A complete brand identity and website design for an intentional sporthorse facility in Petaluma, California.
Scope
Business Type
Year Completed
The Project Details
The Challenge
Leslie was building Melody Oak Farm from the ground up – a luxury equestrian facility anchored in family history and a genuine commitment to horse welfare.
And since she was starting from scratch, she had no brand identity and no website – just a vision of what she wanted out of both.
What We Built
A complete brand system built around the farm’s heritage and namesake, Miss Melody Oak. The logo, logomark, color palette, and typography were designed to create a luxurious, welcoming experience – the same way the barn does.
The WordPress website brings together the facility’s story, tying together the training partnerships and boarding programs in a way that’s easy to navigate and genuinely beautiful.
What Makes it Work
Every design decision connects back to the farm’s philosophy: horse-first care and exceptional standards.
The results are a premium brand that communicates trust at every touch point. Prospective clients arrive already understanding what Melody Oak stands for.